Common Listing Rejection Reasons & How to Fix

Common Listing Rejection Reasons & How to Fix

Incomplete or inaccurate product information

If your listing is missing essential details (e.g., SKU, price, or description), it cannot be approved.

How to fix:
  • Double-check required fields such as product title, SKU, price, stock, and category.
  • Ensure your description clearly outlines what the customer is purchasing.
  • Avoid placeholder text like “Lorem ipsum” or “TBC”.
Warning
Missing or inaccurate details can lead to disputes, refunds, or compliance issues.

Poor-quality or non-compliant images

Blurry, watermarked, or non-representative images are a common reason for rejection.

How to fix:
  • Upload clear, high-resolution images that accurately show the product.
  • Use a plain, distraction-free background where possible.
  • Remove any text overlays, borders, or unrelated logos.
Info
Minimum size and image guidelines are available here: Image Requirements

Prohibited or restricted products

Some products cannot be sold on Kapsule for legal, safety, or brand protection reasons.

How to fix:
  • Review Kapsule’s list of prohibited and restricted items.
  • Remove any listings that fall into these categories.
  • If your product requires special approval (e.g., hazardous goods), ensure you have completed the correct process before submitting.
Alert
Uploading restricted products repeatedly may result in account suspension.

Misleading product titles or keywords

Listings that exaggerate claims, use excessive capitalisation, or include irrelevant keywords may be rejected.

How to fix:
  • Keep titles clear, accurate, and concise.
  • Use attributes (size, colour, style) appropriately, without keyword stuffing.
  • Remove misleading claims such as “best in the world” unless verifiable.
Idea
Look at top-performing listings in your category to understand how to structure effective, compliant titles.

Incorrect category or attributes

Placing products in the wrong category or failing to set correct attributes can confuse customers and cause rejections.

How to fix:
  • Choose the most relevant category for your product.
  • Add accurate attributes such as size, material, and colour.
  • Double-check category-specific requirements before publishing.
Notes
Incorrect categorisation may also prevent your product from appearing in relevant searches.

6. Pricing or shipping inconsistencies

Unrealistic pricing or incomplete shipping details can trigger rejection.

How to fix:
  • Ensure pricing is competitive, accurate, and includes all applicable taxes.
  • Provide clear shipping details, including costs and estimated delivery times.
  • Avoid setting zero or placeholder prices unless explicitly allowed (e.g., quotation-based services).

FAQs

1: How do I know why my listing was rejected?

You’ll receive a notification with the rejection reason in your Vendor Dashboard. Review the message carefully and follow the suggested fixes.

2: Can I resubmit a rejected listing?

Yes. Once you’ve corrected the issues, you can resubmit the product for review.

3: What if I disagree with the rejection?

If you believe your listing complies, contact Vendor Support with evidence (such as product documentation or manufacturer approval).

4: Does repeated rejection affect my account?

Yes. Consistently submitting non-compliant listings may impact your seller performance metrics or lead to account review.

5: Where can I find the full list of prohibited products?

You can view it here: Prohibited & restricted items
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